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Marginally Better S01E13: The Waiting Game Winners
Americans spend 37 billion hours a year waiting—about 118 hours per person—but smart brands are turning that dead time into delight. In this episode of Marginally Better, Joe Taylor, Jr. breaks down the psychology of waiting (why underpromising and overdelivering works, why occupied time feels shorter, and why fairness matters), and shows how Disney, Trader…
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The Build #43: Found
Entrepreneurial inspiration can be found anywhere. Brothers Cody and Colton Tapoler found their inspiration at one of the happiest places on earth — Disney World. Combining Cody’s creative skills and Colton’s operational expertise, the brothers have created park-related merchandise that is more in line with their sensibilities and turned their love of pop culture and…
