In a recent column for the NY Times, Freakonomics authors Stephen Dubner and Steven Levitt explained the genius behind the concept of low credit card minimum payments. When studied by academics, test subjects who selected their own minimum payments often paid far more than monthly bank statements required.
About Joe Taylor Jr.
Joe Taylor Jr. has produced stories about media, technology, entertainment, and personal finance for over 25 years. His work has been featured on NPR, CNBC, Financial Times Television, and ABC News. After launching one of public radio's first successful digital platforms, Joe helped dozens of client companies launch or migrate their online content libraries. Today, Joe serves as a user experience consultant for a variety of Fortune 500 and Inc. 5000 businesses.
Let’s explore “Beyond Route 13.”
The latest iteration of my personal newsletter highlights stories about growing beyond your roots. What happens when you break boundaries—through business, art, or science—and you're not sure if you can ever go back? (Of if you'd even want to?)
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