A handful of consumer VoIP phone systems strip calls of valuable data that companies use to provide better service. Developers offer solutions that blend VoIP phone technology with improved database tools.
Enhanced caller ID, also known as CNAM, enables many modern customer relationship management systems. Banks, airlines, and even pizza delivery shops use CNAM to quickly identify callers, especially existing customers. However, the popularity of at-home VoIP phone services has challenged the effectiveness of some identification systems. CRM software users hope that new technology can help maintain expected levels of service and security.