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Business Blogging for Results
What’s the result you’re trying to get when you post something to your blog? Many of my clients ask me to help copy edit or ghost write their blog posts after they hit a wall of frustration. After all, so much traditional blogging advice suggests keeping up with a cadence of blog posting that feels…
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Scaling your business by buying in bulk.
Reflecting on the first season of my podcast, The Build, I listened again to our very first episode. Ben Levin told me about the biggest lesson he learned from developing fatCoffee for sale in American grocery stores. It’s something that should be obvious to every business owner, yet we overlook it so often: It’s cheaper…
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Why Professional Writers Need a Blog
When Mario Batali comes home from a long day at the kitchen, does he cook for himself? If you’ve read Anthony Bourdain’s Kitchen Confidential, you’ll know that professional cooks often end up at the same diners and dives that we like to haunt at 1am. That’s the dilemma whenever I talk to a writer about…