Web/Tech

  • Essential Small Business Management Tools

    Essential Small Business Management Tools

    Update (5/4/2022): Since I first wrote this post and granted this podcast interview, some major changes happened at Basecamp that caused me to change my mind. Tara and Shannon from the excellent What Works podcast (and from the What Works Network, of which I’ve been a member for years) rounded up a crew of folks…

  • The Build: Where entrepreneurs reveal their biggest challenges

    The Build: Where entrepreneurs reveal their biggest challenges

    We talk about being “in love” with our careers, but can we use skills from the job hunt to help find a real relationship? For my latest project, a podcast I’m calling The Build, I talked with technical recruiter—and matchmaker—Amber Wanner. Amber founded CandiDate after discovering that many of the IT professionals she placed into technical and…

  • Five Steps for Social Media Marketing Using Free Web Technology

    Social media have become a powerful small business marketing technology for entrepreneurs who truly understand how to network effectively. Just posting ads or special offers won’t work on systems where viewers can easily tune you out. Follow these five steps to turn your own social media marketing effort into a success. Social Media Marketing Step…

  • Small Business CRM Updates

    December highlights from the Small Business CRM Software Blog: Don’t Sabotage Your CRM Software Project in 2010 Eating CRM Software Leftovers in the New Year Open Source CRM Software: “Tricky,” Impossible, or Troublesome? Is Your CRM System a Hoax?

  • PPC Management Offers New Practice-Building Strategy for Attorneys

    Advertising has always been a tricky business for legal professionals. While the most storied law firms rely on long-time clients and on personal referrals, new practices often make hard decisions between keeping up appearances or bowing to the pressure of the marketplace. Loud ads on television, in the yellow pages, and on bus stop benches…