After recognizing how hard it is for fitness instructors to scale their business within the walls of a gym, FORTË founder Lauren Foundos built a platform that streams live videos from top trainers directly to students all over the world. FORTË now offers at-home access to boutique gyms all over the country, and the company has only just begun to realize Lauren’s vision for it. Her success proves that validating your business concept when you’re still small will allow you to scale to something big.
Lauren shares her tried-and-true methods for securing new partners, identifying and fulfilling her customers’ needs, and scaling a business in a way that allows incredible growth in the future. Her business tactics may not be the most traditional, but her success has proven that they definitely work. This is the story of FORTË with Lauren Foundos on The Build.