Finding the intersection between advertising, speaking engagements, and social and digital media can be a daunting task in today’s overloaded internet landscape. Rakia Reynolds is tackling the non-traditional media space at Skai Blue Media, a public relations company that provides business development, marketing, and message strategy to a wide variety of companies around the country.
Rakia has joined me to talk about what it takes to get your business noticed in today’s digital environment. She shares her experience with finding businesses that are willing to take a risk on a start-up, helping clients understanding the metrics of success in today’s online marketplace, and the importance of taking time to focus on your company’s brand, image, and future. On this episode of The Build, Rakia shares her vision to change the world, one digital media platform at a time.